MIT Trained An AI To Tug At Your Heartstrings
Researchers want to know what images make us feel more attached to other people. They…
Browsing: BrandKnew
The 10 Design Trends Of 2017 That Need To Die
Do better in 2018–do away with these design crimes. In many respects, 2017 was an…
At the Altar of the Future: How to Successfully Wed Creativity to Data
What does it mean to be human (and a marketer) in a world where even…
Facebook Messenger bots prove a hit for these 5 brands
5 Brands Using Facebook Messenger To Drive Engagement Fifty minutes: That’s the amount of time…
We actually like 280-character tweets, it turns out
New data from app maker and analysis firm SocialFlow shows people are responding well to…
Visa Engages the Senses With Sonic Branding
Have you heard the sound of Visa? Soon you will, as the brand is rolling…
What M&E Brands Need to Navigate a Multi-Screen World
“People spend money when and where they feel good.” This quote from Walt Disney, perhaps…
Visual Personal Branding: How to Build a Loyal Following With Images
Want to create a strong connection with your followers? Wondering how to capture photos that…
The Case Against Thought Leadership (Mostly, Anyway)
If I had a dollar for every time I’ve heard someone express the goal of…
The Power of Positive Marketing: Why Your Brand Story Needs More Inspiration
If all the news seems negative these days, fear not: Your favorite brand has you…