Looking for an Uber? Book it through Snapchat’s ‘context cards’
(Reuters) – Snap Inc’s Snapchat on Tuesday introduced “context cards”, a new feature that will…
Browsing: BrandKnew
How to Maximize the Power of Video in Your Marketing Automation Efforts
Video is the surest route to building trust and real, human connections. Are you using…
Many Marketers Say Media Buyers Are Responsible for Brand Safety
But some take matters into their own hands New data finds that a majority of…
Microsoft’s LinkedIn integration, AI and what it means for marketers
Columnist Justin Freid takes a look at how Microsoft’s increasing LinkedIn integration, along with advancements…
How Amazon is readying its blitz on the ad industry
Amazon continues to make serious inroads into the advertising business. Its latest move: a new office…
Healthcare Marketers’ Secret Weapon: The Phone [Infographic]
Healthcare marketers have a unique challenge, because people buy and use healthcare very differently from…
Micro-Influencers vs. Macro-Influencers: Whose Posts Are More Effective? [Infographic]
Instagram micro-influencers and macro-influencers garner similar average engagement rates on sponsored posts, according to recent research from Mediakix.…
The Evolution of 13 Famous Logos [Infographic]
How have iconic logos evolved over time? Do logo changes tend to correspond to periods…
How A Pair Of Orange Scissors Made Design History
The iconic tool turns 50 this year–here’s the story behind its immense popularity. Picture a…
Branding Has Never Been Harder. Here’s How To Master It
Tremendous cultural and technological changes have expanded the parameters of identity design. Here are four…