Welcome to Manhood, Gillette Told the 50-Year-Old Woman
A 50-year-old professor and mother in Tuscaloosa, Ala. A 19-year-old woman in Toledo, Iowa. A…
Browsing: BrandKnew
It’s Time To Stop Using AI As A Marketing Gimmick
Use AI to solve product problems–not PR problems, writes Intercom senior data scientist Kevin McNally.…
Publishers are switching affections from Snapchat to Instagram
Hearst’s Kate Lewis can easily rattle off the company’s Instagram stats. Half the company’s brands…
Amazon Advances Its Ad Business, But Are Brands Ready To Buy?
Amazon often seems to be going a mile a minute in every direction. Snapping up…
Online Publishers Try Reducing Ads to Boost Revenue
LittleThings and Dotdash say they’re taking a ‘less is more’ approach with ads across their…
This Instagram Dog Wants to Sell You a Lint Roller
The couch set up in Central Park was oversize and lime green and crowded with Instagram celebrity…
Ad Tech And Digital Video Demand Growing Together
Video advertising has seen astronomical growth in the last two years. The average per-brand spend…
The 3 Steps of Using Automated Marketing to Convert Leads
Marketing automation gives small businesses and startups a fighting chance. If it’s just your in-house…
Design Director Alex Center Got a Masters in Branding at Coca-Cola
Over the last 10 years, Alex Center has experienced firsthand how the sheer size of…
Google’s Next Design Project? Artificial Intelligence
“In the early days of graphical user interfaces, people had to invent scroll bars and…