Why Consumers Call Out Brands on Social Media
Nearly half (46%) of consumers in the United States say they have used social media…
Browsing: Brands
Ford Made the Perfect Ad in Response to Saudi Arabia Lifting Its Ban on Women Drivers
‘Welcome to the driver’s seat’ Saudi Arabia’s King Salman this week issued a decree allowing women…
What Budweiser, Nike teach brands about taking a stand
What Bud got right that Nike did not MavenMagnet presented exclusive data at Advertising Week on…
Tech companies dominate list of best global brands
Apple and Google are still the most valuable global brands, according to Interbrand Tech companies…
Tech companies taking the Apple route to digital dominance
Amazon, Google, Facebook, Microsoft: The scramble to beat Apple, dominate hardware, and own your future…
The collision between PR, content, and SEO: How to make it work for you
The full power of the digital marketplace was realized less than a decade ago. Suddenly,…
7 ways for brands to take an authentic stance
Marketers are constantly being told that their brands must be authentic, but what does…
Most AR Stinks–Except This Crazy Sudoku Solver
Augmented reality is still mostly a gimmick. But an instantaneous sudoku solver can teach us…
Spread the word and make it stick: how to create a viral, habit-forming app
Tell me if you’ve had this experience: You’re researching a trip to Croatia. You hunt…
Facebook will add ‘more human review’ of ad-targeting options
After a manual review, Facebook has reinstated roughly 5,000 ad-targeting terms that were disabled last…