The Indispensable Social Media Cheat Sheet [Infographic]
When setting up social media posts, it’s easy to get into a routine in what…
Browsing: Brands
Mazda skids across the screen in distracted driving ad
Dive Brief: Mazda, the Japanese car company whose U.S. sales fell 14.7% from a year earlier to…
Hashtags’ Boom in TV Commercials Is Over
TV advertisers have vastly expanded their attempts to drive people to their websites but are…
Move over millennials, Gen-Z now the largest single population segment
According to Nielsen data, Gen-Z is now 26 percent of the population. According to Nielsen’s…
Welcome to Manhood, Gillette Told the 50-Year-Old Woman
A 50-year-old professor and mother in Tuscaloosa, Ala. A 19-year-old woman in Toledo, Iowa. A…
Amazon Advances Its Ad Business, But Are Brands Ready To Buy?
Amazon often seems to be going a mile a minute in every direction. Snapping up…
This App Generates Emoji Raves. You’re Welcome
No party like an Emoji Party! Literally, none. 5/5 [Screenshot: emojiparty.club] BY MEG MILLER1 MINUTE READ Some weeks it…
L2: Instagram rules video engagement
Dive Brief: Instagram’s video engagement far outpaced other social media platforms at 16%, compared to…
‘Elephant in the room’: Agencies are rolling out Amazon service units
No less an authority than WPP Group chief Martin Sorrell has christened Amazon as the “elephant…
Will native advertising bring about a renaissance?
Roger Pugh ponders the future, and whether native advertising will be able to bring about…