Apple Product Placement: 6 Questions With Jon Holtzman
Before Dell and Lenovo became common onscreen stars, Apple was pioneering product placement in Hollywood…
Browsing: Brands
Brands in Crisis: 5 Questions With Interbrand CEO Jez Frampton
It seems that, with each new day, there’s a new brand in hot water for…
Why We Should All Wear The World’s Most Visible Color
Pedestrian or cyclist, it’s the world’s most visible hue. Thousands of pedestrians and bike riders…
Even Adidas praises Nike for Breaking2 marathon
Nike has drawn plaudits from rival Adidas for its Breaking2 initiative despite the runners involved…
Are Marketers Missing Opportunities to Seize Consumer Micro-Moments?
We search the Web every day for things we need, things we want—tutorials, inspiration—and endless…
Marketing Drives Revenue, and Now You Can Prove It: Radius SVP Shari Johnston on Marketing Smarts [Podcast]
Hosted By: Kerry O’Shea Gorgone Broadcast: Wednesday, May 03, 2017 Length: 26:00 Download Podcast Save…
What is the value of a ‘Like?’
Brands welcome social Likes, but what is their true worth? Columnist Brad O’Brien dives into…
The aura called Influencer Marketing
This Report Shows Just How Effective Influencer Marketing Can Be for Brands As more brands…
A sign of things to come for the advertising industry. It just doesn’t add up!
The ad industry, has been in deep sand for quite a while. With multiple aspersions…
Google Can Finally Understand Your Drunk Texts
“Thisss isrealy awhsome.” Google would love to have the voices that come out of its…