Twitter introduces custom profiles to improve the way brands deliver customer service
Twitter has introduced a feature that enables more personal customer service experiences in Direct Messages.…
Browsing: Brands
Do women make better marketers than men?
Barbie versus Ken: the marketing battle of the sexes Many organisations today seem to have…
The ups and downs of programmatic channels and formats
Here’s Marketing‘s definitive guides to programmatic advertising across the major media channels and formats. This article…
Embracing digital is the antidote to disruption for retailers
Katja Forbes looks at failing Australian retailers, and demonstrates why legacy brands which embrace online…
10 TWITTER LESSONS FOR BRANDS FROM ELON MUSK
In 2015 Elon Musk made news for what came to be known as his “$900…
9 YouTube Marketing Predictions for 2017 From the Pros
Are you wondering how marketing on YouTube will change in 2017? As the importance of…
The 20 Most ‘Simple’ Brands
Consumers in the United States say Google and Netflix are the most “simple” brands, according…
The Five Most Important Digital Marketing Skills for 2017
As marketing technologies, channels, and platforms evolve, the skill sets of digital marketing professionals must…
Amazon launches an Alexa hub to help marketers create voice skills
New resource targets brands and agencies that want a presence in the Alexa ecosystem. Amazon…
10 Principles For Design In The Age Of AI
Yves Béhar shares a new kind of design manifesto. We’re on the cusp of a…