Google gives app marketers more ways to promote their apps with ads
Automated video ads, new Play inventory and in-app purchase audience modeling are now available. On…
Browsing: Brands
Bud Light Goes Full Willy Wonka With Golden Cans And Super Bowl Tickets For Life
No word on boozy Oompa Loompas, but it gives football fans a dream contest of…
Three Website Myths That Get in the Way of Great User Experiences
A site that is frictionless for the user can build trust, deepen engagement, and even…
Why SEO and PPC Are More Effective Together
SEO and PPC are very different, but it’s time to stop thinking about them as…
The Most Loved, Fun, Relevant, Engaging, Social, and Helpful Brands
Apple, Microsoft, and Netflix are the most loved brands by consumers in the United States,…
7 Email Etiquette Strategies That Will Win You Clients for Life
Don’t just fire off emails. Take time to craft each one. Most of us are…
Four Steps to Increasing Customer Retention and Loyalty With Social Media
Brands send 23 promotional messages on social media for every one response they give to…
Branded videos prove to have significant influence on purchasing decisions
The ever-increasing number of brands investing in branded and mobile video are sure to hear…
Location based advertising gets a new fillip!
Snapchat Signs Data Deal With Foursquare for Better Targeted Geofilters Snapchat ads are getting a…
Why You Should Rethink the Purpose of Your Marketing Analytics
If there is a marketing hell, and if there is a road that leads to…