How AI helps Kraft Heinz craft better content
Why Kraft Heinz Head Of Data Loves AI-Driven Analytics Kraft Heinz has a new approach…
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Consumer behavior has changed radically in response to the COVID-19 lockdown. Understanding which changes are likely to stick will help companies plan for the recovery.
As the world begins its slow pivot from managing the COVID-19 crisis to recovery and the…
The future is not what it used to be: Thoughts on the shape of the next normal
The coronavirus crisis is a world-changing event. Here are seven elements for business leaders to…
HOW DIVERSE LEADERSHIP TEAMS BOOST INNOVATION
“Hire a chief innovation officer.” “Change the culture.” “Look outside your industry.” There’s no shortage…
Tofu or Takeout: Why Eating Healthy Is So Hard
A Saturday morning trip to the farmer’s market is as popular now as garage sales…
Keith Weed on his successes and failures at Unilever
Unilever’s outgoing Chief Marketing & Communications Officer tells WARC’s Anna Hamill the Unilever campaign he…
Monday’s Solar Eclipse Cast a Dramatic Shadow Over Twitter and Facebook
Facebook said the eclipse sparked more discussion than Super Bowl LI Monday’s solar eclipse spurred more than…
Google Is Quietly Rebuilding Itself Offline
The omniscient service is now designing around its greatest limitation: those times when the cloud…
Can emerging luxury brands compete with the old guard?
Dior, Chanel, Gucci, Rolex, Dunhill, Armani, Vuitton – prestigious names that we all recognize in…
How The 2016 Olympic Logo and Font were Created
What happens when two firms, from two continents have to work together to design something…