Car brands use subscription model to reach younger drivers
These are tough times for vehicle manufacturers in the UK as they grapple with the…
Browsing: Car Brands
INFINITI PREPARES FOR A FANCY, ELECTRIC FUTURE WITH A SLEEK NEW CONCEPT
IF YOU WANT to understand the future, look to the past. Or, this weekend, drive to…
BUILDING A BETTER BRAND: HOW MARKETING FIRM BRAND AID TELLS A STORY
Brand Aid founder Renya Nelson on how she built her marketing and branding firm and…
Non premium brands have more wheelpower
Initial vehicle defects can push consumers to competing brands: report Non-premium brand automobiles have higher-quality…
10 Things You Didn’t Know About New Car Smell
A FORD MATERIALS ENGINEER TELLS US EVERYTHING WE EVER WANTED TO KNOW ABOUT DESIGNING THE…