4 Ways Instant Gratification Has Changed Content Marketing
I want what I want, and I want it now. Even if I will be…
Browsing: Content Marketing
The Three Content Marketing Tactics E-Commerce Marketers Often Miss
When was the last time you shopped in a physical store? Struggling to remember? It’s…
Content marketing industry to be worth $412bn by 2021 following four-year growth spurt
The global content marketing industry is projected to enjoy a compound annual growth rate of 16% according…
The 7 Top Video Tools You Should Be Using Now
Have you started your video marketing campaign yet? Because your competitors probably have Video marketing…
LinkedIn Advertising: The Complete Guide to Targeting Options [Infographic]
We’ve posted before about ad targeting on Facebook and Instagram and Twitter. Now the folks at influencer marketing…
The Right Words at the Right Time in the Right Place: Three Platforms to Publish Your Content On
We know content is king. But when putting together a successful content marketing strategy, there are…
PUBLICIS GROUPE CREATES DATA-INFUSED ‘SPINE’ FOR INDIVIDUAL TARGETING
In a further push to offer clients end-to-end solutions, Publicis Groupe has created a platform…
Micro-Influencers vs. Macro-Influencers: Whose Posts Are More Effective? [Infographic]
Instagram micro-influencers and macro-influencers garner similar average engagement rates on sponsored posts, according to recent research from Mediakix.…
9 lessons in content marketing
Effective content marketing connects with its audience and delivers smart, relevant messaging. This was one…
13 Statistics That Prove the Value of SEO [Infographic]
The good news: Four out of five marketing influencers (81%) describe their SEO strategy as…