COVID-induced ‘always on’ culture puts pressure on marketing teams
Clients and agencies alike are feeling the strain from ‘full-on and exhausting’ working practices adopted…
Browsing: Covid-19
Futurecast interview with Prof. Alexander Gutzmer
[p<a href=”https://vimeo.com/519820005″>Futurecast interview with Prof. Alexander Gutzmer</a> from <a href=”https://vimeo.com/user3754121″>Marketing Magazine</a> on <a href=”https://vimeo.com”>Vimeo</a></p] …
There’s a better hand sanitizer for COVID-19. Why aren’t we using it?
Alcohol, 60% concentration. That’s what your hand sanitizer needs to reliably kill the SARS-CoV-2 virus, according…
4 higher education experts on how COVID-19 is upending the college experience
For Fast Company’s Shape of Tomorrow series, we’re asking business leaders to share their inside perspective on…
Why brands need to think about journey orchestration
Brands need to start thinking differently about customer journeys if they are to deliver a…
The evolution of the virtual influencer: no longer just a trend
As CGI technologies cheapen and influencer marketing budgets increase, Madeleine Mak, a client development executive…
CX is changing as ‘Creative Experience’ is on the rise
COVID-19 is changing how CMOs view the customer experience, with their focus now moving beyond…
Why building an emotionally intelligent workforce should be a business priority post-COVID
In the post-COVID work climate, soft skills such as emotional intelligence are more in-demand than…
What 12,000 Employees Have to Say About the Future of Remote Work.
Although the COVID-19 pandemic has led to economic, health, and social devastation, it has also…
How COVID-19 created a new kind of consumer in just 90 days
After two decades of steady growth, the trajectory of digital consumerism went into hyperdrive when…