How to fix the relationship between agencies and procurement
The highest order of agency-client relationship is that of the trusted advisor, argues Jim Hubbard…
Browsing: Creativity
Why building an emotionally intelligent workforce should be a business priority post-COVID
In the post-COVID work climate, soft skills such as emotional intelligence are more in-demand than…
When The Magic Happens
This is a story about when big innovations happen. Not how, but when. And to…
8 Tips for Discovering Your Writing Genius [Infographic]
Sometimes writing can feel laborious and unfruitful, with your inner critic constantly making you question…
How Small Advertising Agencies Can Win Big Clients
A recent interview in Ad Age’s Ad Lib podcast reveals the insight that even large…
Kamala Harris And Advertising. Not.
Kamala Harris And Advertising. Could Kamala Get A Senior Job At An Ad Agency? Probably…
The Language of Creativity (According to Science)
Turns out, you should not leave your creatives alone. According to a study published in International Journal of Business Communication, leaders who…
How to Build a Brand—From Anywhere—by Embracing Your Surroundings
Mikko Koskinen, co-founder and head of brand for Kyrö distillery set in an old dairy…
Datathon Challenge: How to Boost Sales for a Global Retailer
Every time you take advantage of a discount, join a store’s loyalty program, or simply…
5 ways agency work will change going forward
This is part of a special package from Digiday about what comes next, looking to…