How agencies are taking client pitches virtual
Across the industry, as everyone scrambles to figure out new ways of working, one more…
Browsing: Creativity
How you can use AI to create, not kill, value for your brand
The use of artificial intelligence in marketing is at a tipping point, suggests Alex Wilman.…
The best coronavirus quarantine memes: We’re bored to the point of delirium
As we enter day who-the-heck-knows of confinement, people are expressing their on-edge feelings of isolation…
An Advertising Agency Survival Guide
My Advertising Agency Survival Guide. 2020 Version. Tough question. Will your advertising agency survive? Here…
How to Build an Outstanding Marketing Team: A Seven-Step ‘People Strategy’
You can come up with all sorts of marketing strategies that would impress the most…
Two Designers Start a No-Judgment Conversation about Mental Health, Creativity, and Work
Designers Dani Balenson and Indhira Rojas interviewed each other about redefining the language of mental…
Understanding Boredom
It’s not a pleasant state of being, but under the right lens it can spur…
Adobe CMO Ann Lewnes on Leveraging Digital to Transform Marketing
As Adobe’s longest-reigning CMO, Ann Lewnes has led the software giant’s marketing efforts for more…
Creative 100: a year of accessibility and activism
Accessibility and brand activism emerged as key features of the top 10 campaigns in this…
Instagram Influencer Marketing in 2020 – What You Need to Know [Infographic]
While influencers are all the rage on most social media platforms, Instagram is currently the leader…