How Language Boosts Customer Satisfaction
Great customer service is the holy grail of sales. When customers feel satisfied, they spend…
Browsing: Customer Satisfaction
How Can AI Help us Close CX Gaps?
By 2022, online spending is anticipated to top $1 trillion. Marketers need to find ways to…
Feelings of Nostalgia Can Make Us More Patient
Waiting is part of everyday life. We wait for dishes to be served at a…
How B2B Marketers Are Embracing Brand as the Top Driver of Growth
A recent B2B International survey* of large businesses serving B2B markets has found optimism among…
To Get More Out of Social Media, Think Like an Anthropologist
There is something marketing managers seem to forget about the internet: it was made for…
Non premium brands have more wheelpower
Initial vehicle defects can push consumers to competing brands: report Non-premium brand automobiles have higher-quality…
Luxury brands must rethink how they measure customer satisfaction
Any marketing manager would probably agree that a brand that does not measure its customer…