Marketing July 16, 2020 0 3 STEPS TO IMPROVING YOUR MARKETING INTELLIGENCE STRATEGY As businesses work to reopen and adjust to the “new normal”—navigating changes across customer preferences…
Conversations January 10, 2017 0 Sir Martin Sorrell: WPP has ‘failed’ when first-party data is not integrated and leveraged WPP’s chief executive Sir Martin Sorrell is hoping to better unite the holding company’s $5bn…