Tailored strategies win in the digital transformation
PHD’s Roxane Magbanua analyses how a targeted approach to digital experiences benefited some of this…
Browsing: Digital Experiences
Three steps to thinking human-first for Tech Service Designers
“We don’t just use a digital product or service, we feel it. More and more,…
Making the unreal, real: designing for ‘extended reality’
New extended reality tools will allow marketers incredible design capabilities, says Frog Design president Andrew…
Experiential retail will get a digital facelift in the post-coronavirus world
This story is part of Modern Retail’s week-long editorial series looking at how brands and…
Why Customer Experience Is Now Job No. 1 for CEOs
Job No. 1 for CEOs today is ensuring the company delivers a compelling customer experience.…
The new rules of engagement in brand experience
Just as digital has transformed markets, it is now transforming how brand value is built,…
How To Design For Everyone, In 3 Steps
First? Ignore the average user–they don’t exist. Inclusive design is officially a buzzword, with companies…
How much will AI change marketing by 2027?
It’s 2027: How has AI changed the way I work? Our brain trust of six…