AI in Advertising: What You Need to Know
The way you advertise is going to change—dramatically—thanks to artificial intelligence. You can already start…
Browsing: Digital
GOOGLE STILL ISN’T WHERE BRANDS WANT IT ON VERIFICATION, BUT IT TAKES (AND GETS) CREDIT FOR TRYING
Twenty months after Procter & Gamble Chief Brand Officer Marc Pritchard called on digital players…
How to embrace brand culture through digital experiences
The retail industry is constantly evolving. Brick and mortar was once the only way to…
Key trends for mastering digital marketing
With each passing day, tech is driving the digital marketing industry into new territory. For…
How to embrace brand culture through digital experiences
The retail industry is constantly evolving. Brick and mortar was once the only way to…
Advertising in Crisis: How the Turmoil Threatens All Media
The ad business today is far from what it once was. The traditional patterns of…
HOW DO VIRAL VIDEOS MAKE MONEY? YOUTUBERS SHARE THEIR SECRETS
FOR ANYONE WHO doesn’t work in the vast world of online videos, the idea of “YouTube…
The Ultimate Guide To Using Instagram Stories For Business
Not only can Instagram Stories be a fun way to promote your brand over social…
Voice Control Forces Marketers to Think Differently
Shift focus from promotional messaging to true utility onsumers are becoming more comfortable using voice…
Mark Ritson: How ‘influencers’ made my arse a work of art
Influencer marketing suffers not just from the problems of fake followers and viewability, but from…