For the Win: Using Connected Strategies to Gain a Competitive Advantage
In an increasingly competitive marketplace, it’s no longer good enough for company to sell a…
Browsing: Disney
You Don’t Have to Be Elon Musk to Make a Difference
Consumers are ever more impatient for brands to embrace the greater good. It finally happened. An…
The major trends shaping, breaking and consolidating global media by 2021
Numerous trends are shaping the future of media including the growth in digital advertising, consumers’…
Avatars will be our guides in immersive AR worlds – and brands need to be ready
Back in August I explored the profound role that avatars will play in shaping our experience…
YOUR PERSONAL AVATAR CAN NOW BOARD A CRUISE SHIP WITH YOU
SLEEK AND GLEAMING white, the Caribbean Princess cruise ship looks like any other massive floating steel city at…
Brands and Politics: Should you join the debate?
When businesses engage in politics, alignment is key In June 2017, President Donald Trump announced…
Brands That Use AI To Enhance Marketing (Infographic) 2018
We all know how marketing can enhance sales. However, enhancing marketing requires real skills and…
Technology has upended the world’s advertising giants
Advertising agencies are under pressure to change archaic and inefficient elements of their business models…
Meet The Designer Who Created Black Panther’s Wakanda
Here’s how Hannah Beachler, the design force behind Moonlight and Lemonade, shaped the movie’s set…
AI Is Learning How To Make You Cry At The Movies
New research can predict how plots, images, and music affect your emotions while watching a…