Advertising Superstar David Droga Knows How To Get In Your Head
“We work in an industry where people invent technology to avoid what we create,” says…
Browsing: Donald Trump
Survival of the real brands: New York Times global COO on winners and losers in the digital revolution
Dr James Slezak tells the story of how the New York Times has thrived and other brands…
Drew Houston on How Dropbox Bounced Back
An interview with the CEO of the pioneering cloud computing unicorn. Founded in 2007, Dropbox…
Building a profitable messaging brand!
Secret Confessions Can Make Money, Message App Whisper Contends A few hours after learning a…
Women empowerment to the fore in advertising
REI Takes On Femvertising With ‘Force Of Nature’ REI, following up on the smash hit…
It’s A Golden Age For Magazine Covers
Thanks, Trump! The businessman—or is he a politician?—stands akimbo, hands tucked into the pockets of…
The Radical Future Of Branding
Designers predict the major branding trends of 2017. At a time of tremendous political and…
Trump Purposely Ignored 4 Golden Rules of Sales and Marketing
He knew voters were tired of being wooed and campaigned to in the typical way.…
Social media disrupts our notions of literacy
Donald Trump, the First President of Our Post-Literate Age In the wake of the 2016…
Trump’s Win Has Big Potential Impact on Marketers, Corona to AT&T
While much of the world grappled to understand the implications of Donald Trump’s unexpected election…