OK, Robot: Making AI a Friend, Not a Foe
How to Survive the A.I. Revolution A human-centered approach to artificial intelligence envisions a future…
Browsing: Elon Musk
Elon’s Risky Gamble: How Rebranding Twitter To ‘X’ Could Harm The Social Media Giant
Marketing experts and industry insiders warn that the rebranding could have serious repercussions for the…
How social platforms changed digital marketing in 2022
The walled gardens of social media have dominated the digital marketing landscape for nearly a…
THE BLINDNESS OF VISIONARIES
This week we witnessed the further destruction of the reputations of tech “visionaries.” You’d think…
Where does the Twitter brand go from here?
Elon Musk left the Twitter brand battered after the company gave up control of its…
It’s official: Elon Musk doesn’t want to buy Twitter after all
The mogul says the social network broke several terms of the sale agreement. A court…
Volodymyr Zelensky on War, Technology, and the Future of Ukraine
In a one-on-one interview with WIRED, the embattled president expresses clarity amidst the chaos. EVER…
Is Elon Musk the engine of the Tesla brand?
“We don’t buy advertising,” tweeted Tesla chief executive officer Elon Musk in 2019. Note the…
Should marketers be using NFTs? (And, what are they?)
If there’s an early buzzword for 2022 it should be NFT. Becoming part of the…
Crossing the Digital Chasm with Trans-media Storytelling
I took a course by the famed NYU Professor Scott Galloway on strategy last year.…