DiGiorno pizza used facial recognition to show how much people love pizza
Everyone loves pizza — or, at least, that’s what DiGiorno wants to prove. The Nestlé frozen…
Browsing: Emotional Responses
Five Common Pitfalls and Best-Practices of Measuring Marketing and Advertising Performance
To improve performance, optimize spend, and enhance the consumer experience, marketers must inject data and…
The science of viral content: Why certain emotions ignite social engagement
Columnist Kerry Jones digs into new research on the role of arousal and dominance in…