Building brand belonging is no longer just appreciated – it’s imperative
New research by Sefiani has highlighted the importance of a renewed focus on building brand…
Browsing: Employees
Who’s Really Transforming in Your Digital Transformation? (Hint: It’s Your Employees)
This piece was originally published in EXP Magazine, 2nd Ed. Download your copy here. Failure for digital…
Featuring employees in brand marketing is resonating with consumers
Coronavirus has had a big impact on brands’ marketing and advertising budgets, creating problems for…
15 Non-Intrusive Ways Employees Can Help With Branding
People who work daily with the company’s services and products have insights that can’t be…
Which Fortune 500 Brands Excel at Marketing to Potential Employees?
Which large corporations in the United States excel at marketing to potential employees and at…
5 ways to turn employees into brand ambassadors
Brand ambassadors are key to helping an organization expand the reach of their business online.…
Managing the marketing mix: focusing effort to maximise impact
Marketing is everything when it comes to business success and prosperity. A brand may be…