‘No one’s going in blind’: Brands are bringing gaming and esports in-house
Nothing says a media trend is here to stay quite like marketers scrambling to take…
Browsing: Entertainment
Key consumer trends for the next decade from dentsu
#HEALTH & WELL-BEING #ENVIRONMENTAL & SOCIAL ISSUES #E-COMMERCE & MOBILE RETAIL A growing interest in e-commerce, health…
Customer Experience at Netflix: 6 lessons we can all learn from!
Netflix is one of my top favourite companies when it comes to customer experience. I…
CX is changing as ‘Creative Experience’ is on the rise
COVID-19 is changing how CMOs view the customer experience, with their focus now moving beyond…
Consumer behavior has changed radically in response to the COVID-19 lockdown. Understanding which changes are likely to stick will help companies plan for the recovery.
As the world begins its slow pivot from managing the COVID-19 crisis to recovery and the…
Innovation in a crisis: Why it is more critical than ever
Prioritizing innovation today is the key to unlocking postcrisis growth. John F. Kennedy once observed that…
The New Theatre of Shopping
The future of shopping will be on Netflix, Amazon Prime Video, and Disney Plus I…
Leading a Content Consumption Transformation
This article is largely an abstract from a story that originally appeared in It Is Innovation…
Being a Digital Leader Has Never Been More Urgent
While the COVID-19 pandemic may be a health crisis and shock to the system, it…
‘Boundless by Sony’ digital brand campaign spotlights trendsetting creators
Sony has unleashed a new digital brand campaign on social media to showcase how film, music…