A peek into the Best Global Brands
Amazon Surges and Facebook Falls Again in Report on Brand Value Facebook Inc. slid again in a…
Browsing: Facebook
Why digital advertising must find a cookie substitute
Firefox nudges advertisers toward cookie alternative If the news last month that third-party trackers would…
When will 3D, 360-degree, and VR revolutionize social video ads?
VP of creative services at Shuttlerock shares an overview of where we are with cutting-edge…
Is Facebook Messenger still a viable channel for brands?
A new Facebook Messenger product feature launched earlier this month is making it easier for businesses to…
To Navigate Advertising Uncertainty, Marketers Must Aim To Maximize Unduplicated Reach
Advertising today is filled with uncertainty. Some of the greatest unknowns revolve around consumers’ rapid…
What’s Next for the Digital Living Room?
Fifteen years ago, Microsoft, Sony, Dell and HP were some of the leading companies jostling for supremacy…
Forget ROAS, It’s All About ROMI Now
Your ad spend is only a fraction of your investment. To figure out the true…
Can the ‘Supercharged’ Consumer Save Retail?
At a time when many bricks-and-mortar retailers are going bust, one might question the value…
Short form video is the new wave of storytelling
The videos audiences are consuming are getting shorter everyday. Grant Munro shows marketers how to capture…
‘Speak Up! You Have a Seat at the Table Because You Earned It’: Bacardi’s Laila Mignoni
The brand builder, digital native expert and Bacardi’s Director of Creative Excellence has delivered award-winning…