L2: Instagram rules video engagement
Dive Brief: Instagram’s video engagement far outpaced other social media platforms at 16%, compared to…
Browsing: Facebook
‘Elephant in the room’: Agencies are rolling out Amazon service units
No less an authority than WPP Group chief Martin Sorrell has christened Amazon as the “elephant…
What we learned from SEO: The Movie
Have you ever wished for a nostalgic retrospective on the heyday of SEO, featuring some…
127 Facts You Probably Didn’t Know About Video Marketing
– This article first appeared in www.websitebuilder.org.uk Seeking to build and grow your brand using the force…
Brand awareness versus demand gen: Must we choose?
What’s more important – cultivating the long-term brand of your company or driving immediate and…
Where will advertisers be spending on social this financial year?
Paul Korber looks at how last year’s trends will shape social investment for the next…
How video ad quality affects campaign performance on Facebook
How much time and money should you put into a video to get results? Contributor…
Marketing is no longer the underdog to sales
Peter Strohkorb reviews commonly used strategies, and how sales and marketing teams can work together…
Pinterest Wants to Show Advertisers It Can Run With the Big Dogs
At the recent advertising conference in Cannes, France, Pinterest announced its presence with zeal and whimsy. Up…
Moderate use of social media ‘builds resilience and wellbeing in young people’, report suggests
‘Moderate’ internet use was found to have some benefits for children, developing their social skills,…