Gamification Is Changing How We Work — and Succeed
The story of gamification isn’t fun and games. It’s serious. Authors Kevin Werbach and Dan Hunter have…
Browsing: Facebook
How CMOs Must Evolve to Take Advantage of Artificial Intelligence
Marketers are drowning in data from dozens of sources: social monitoring, media monitoring, web analytics,…
4 Booming Industries That Are Stealing Social Media’s Growth Playbook
Internet users spend approximately two hours a day on social media. That’s enough time for brands to show…
What CEOs Really Think About Remote Work
EOs and other executives say they’ve seen enough to judge whether remote work is working.…
Artificial Intelligence Will Change How We Think About Leadership
The increasing attention being paid to artificial intelligence raises important questions about its integration with…
How to Unleash the Power of Your Primal Brain (Episode 30)
https://youtu.be/ACM3PwEDn5U Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a…
James Manyika speaks with Richard Haass about businesses as ‘global entities’
“We’ve got to expect that we’re going to be in a world of greater, not…
How to Use LinkedIn Stories to Promote Your Business [Infographic]
Have you tried LinkedIn Stories yet? After testing the option in some regions earlier in…
CMO Conversations: Matt Bushby, UK Marketing Director, Just Eat
Just Eat, a food delivery app, is one of the UK’s fastest growing brands. Matt…
Why brands need to think about journey orchestration
Brands need to start thinking differently about customer journeys if they are to deliver a…