The 10 most innovative brands of 2020
White Claw, Ryan Reynolds’s Aviation Gin, Popeyes, Mountain Dew, Patagonia, Netflix, Ikea, P&G, and Adidas…
Browsing: Fast Company
It’s time to redesign travel for the age of COVID-19
We’re designing travel wrong for pandemics, as the new coronavirus has made abundantly clear. The…
Tokyo has the best Olympics design in decades
The Olympic torch, designed by Tokujin Yoshioka, is just the latest thoughtful design for the…
“Brand purpose” is a lie
From Gillette to Starbucks to Johnson & Johnson, companies love to extol the virtues of…
Video continues to rise to dominance for magazine brands
Video Continues To Dominate, Some Publishers See Doubled Audience Numbers The October 2018 Magazine Media 360°…
Design Lessons From Theater Legend Robert Wilson
The architecture-trained polymath discusses the importance of designing for different senses, the problem with “America…
Airbnb Now Wants to Disrupt Business Travel, Debuting Work-Friendly Digital Tools and New Ads
It’s running out-of-home in key markets and a ton of online video If you’re a…
The Anti-iPhone Of The Future
Since the first iPhone, every smartphone is now a tiny tablet. Philippe Starck and Jerome…
5 Brands That Are Crushing the Twitter Marketing Game in 2016
Over the past few years, we’ve seen excitement build around shiny new social platforms such…