Marketing February 19, 2018 0 Boomers, Gen X pose different marketing challenges Boomers, Gen X pose different marketing challenges Baby Boomers and Gen Xers are a generation…
Advertising September 14, 2016 0 What Motivates Consumers to Click on Mobile Ads? Different generations engage with mobile advertisements in very different ways, according to recent research from Nielsen.…
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Digital & Social June 14, 2016 0 How well do travel & leisure brands use social media? Why and how do users of travel and leisure (T&L) products interact on social media?…