Google calls time on last-click attribution
Google’s buy-side network Google Ads has announced in a blogpost that it is switching its default from…
Browsing: Google Ads
5 Revolutionary Digital Marketing Trends With The Power to Shape 2020
Digital strategies are all about innovating and improving existing tactics. When a trend is adopted…
How to win in upper funnel video advertising
Upper Funnel Advertising: How to Use Display & Video Ads to Boost Awareness For PPC…
Google Sunsets DoubleClick, Rebrands AdWords As ‘Google Ads’
After 18 years of building a suite of iconic advertising brands, Google has rebranded its…
Google Hotel Ads Is Becoming the Behemoth Everyone Feared
Metasearch competitors such as Kayak and Trivago have been anticipating that Google would almost inevitably…
7 Creative Strategies for Marketing Your Startup on a Tight Budget
Boostrapping builds character. There are endless ways to finance your ideas, but there’s nothing like…