Brand safety in 2018 will bring more collaboration
Brand Safety In 2017: Where We’ve Been, Where We’re Going Brand safety and transparency were top-of-the-agenda…
Browsing: Google
The Top Advertising Business Questions for 2018
And the executives to watch for the answers It was a big year for advertising…
6 ways ad agencies can thrive in an AI-first world
Machine learning and artificial intelligence (AI) will change the way search marketers do business. In…
Google Knows If You’ll Like A Photo Before You Even See It
And on a scale of 1 to 10! Sunsets. Solitary trees. Silky, long exposure water.…
What you need to know about SEO in 2018
Those involved in the SEO world know how complex and ever-changing the industry can be.…
AI Dominated 2017. Here’s What’s Coming Next
Experts predict where AI will go in 2018–and the role designers are destined to play.…
What M&E Brands Need to Navigate a Multi-Screen World
“People spend money when and where they feel good.” This quote from Walt Disney, perhaps…
4 ways retailer-brand relationships will change in 2018
Columnist Andrew Waber takes a look at four trends taking shape for 2018 that will…
YouTube reveals ‘action plan’ to tackle spate of brand safety issues
YouTube has introduced a four-step action plan in hopes of battling the brand safety concerns that…
GOOGLE, AMAZON FIND NOT EVERYONE IS READY FOR AI
EXECUTIVES AT ASCENDANT tech titans like Amazon and Google tend to look down on their predecessor…