Creative Director: Navigating The New World Of Founder-Brands
Richard Smith, Creative Director at Sullivan, explains how visionaries like Elon Musk and Mark Zuckerberg…
Browsing: Google
Connecting people again!
Fallen smartphone brand Nokia challenges Apple, Samsung again Nokia smartphones are poised for a comeback…
The Scary Truth About Corporate Survival
It’s one of those stats that’s constantly thrown around at conferences: 80% of the companies…
Google gives app marketers more ways to promote their apps with ads
Automated video ads, new Play inventory and in-app purchase audience modeling are now available. On…
Three Website Myths That Get in the Way of Great User Experiences
A site that is frictionless for the user can build trust, deepen engagement, and even…
What The World’s Biggest Brands Would Look Like As Weapons
Facebook, McDonald’s, Google, and more look surprisingly at home branding nukes and ICBMs. From below,…
Why smart brands are embracing the ‘living logo’
In a digital age, your logo can be as dynamic and interactive as your social…
Facebook top channel for ad recall among millionaires: report
When trying to reach an affluent audience, the channels that marketers use to disseminate their…
SMS is not email
It is natural to compare SMS to email marketing. Both types of marketing involve sending…
Ustwo Rethinks the Agency Business Model
For years creative agencies have sold design advice only. But now studios are rethinking this…