How brands are capitalizing on Snapchat “micro-moments”
Snapchat: The King of Millennial Micro-Moments In 2015, Snapchat put the world on notice that…
Browsing: Google
Virtual reality: the phoenix of tech and the unicorn of marketing
We’ve seen a whole bunch of funky media products fall into a shallow pit in…
The Big Agenda: What Lies Ahead for Marketing in an Increasingly Ad-Free Future
Everything You Need to Know Going Into 2016 Unilever spends $7.7 billion on global advertising,…
7 Ways to Build a Million-Dollar Brand
In 2015, I reached over 10,000,000 people with my work. Almost everything I did to reach…
The searchification of media
As search becomes less traditional, it is becoming increasingly important to our world. Yet, when…
Social: Shouting so loud, we lose our voice
We tend to be nostalgic about the past. Media and news are good examples. We…
The Most Important Design Jobs Of The Future
DESIGNERS AT GOOGLE, MICROSOFT, AUTODESK, IDEO, ARTEFACT, TEAGUE, LUNAR, HUGE, NEW DEAL, AND FUSEPROJECT PREDICT…
Video, Snapchat, Data Narratives: Here’s Where Social is Trending for 2016
If Snapchat and video are still scary for you and your brand, you’re probably going to struggle…
How Typecasting Millennials Is Hurting Ad Buyers
It’s No Longer About Buying Audiences, But About Individual Users The demographic cohort commonly known…
Why innovation requires a holistic approach
How to Tell If a Company Is Good at Innovating or Just Good at PR…