THE SERIOUS CASE FOR HUMOR
Advertising, an industry that has always taken pride in making the audience smile, is increasingly…
Browsing: Humor
In People We Trust: Here’s How to Make Your Content More Human
Most of the work we do as marketers is focused on the future – predicting it,…
Toilet paper is having a moment and the advertising is getting weird
You may not be able to get any TP, but its makers want to be…
PAPER COMPANY STAMPED REBRAND WITH HUMOR, COMMITMENT TO CUSTOMERS
Empowering employees, says Case Paper’s CMO, helps company to exceed consumer expectations In his 20s,…
Optimized 6-Second Ads Encourage Ad Recall
A few years ago, Vine challenged audiences to think about what they could do in six seconds.…