5 Key Trends In Design Leadership
Design finally has a seat at the table. Here’s what is next. General Electric, the…
Browsing: IBM
Here’s one corner of the digital ad world that Google and Facebook don’t dominate
If money is spent to hawk something online, chances are it goes through Google or Facebook. The…
How AI Is Making Its Way Into Marketing
Artificial intelligence is firmly in the spotlight this year as global tech firms continue to…
Six of the wittiest graphical marketing campaigns
The most powerful gift a designer can give a brand is the gift of someone…
Under the over: Fleet footed brand
A couple of years ago, Under Armour was under pressure. The fitness brand was lagging…
Why Distinctive Customer Targeting Is a Smart Strategy
When former NBA superstar Magic Johnson was opening Starbucks coffee shops and a TGI Fridays…
Why The Shape Of A Company’s Logo Matters
WELCOME TO A WORLD IN WHICH CURVES ARE A GOOD THING. Think about the iconic…
Why B2B brands need to embrace social media
Social Media Works for B2B Sales, Too The chief marketing officer at a major technology…
10 Key Design Trends For 2016 (And How To Make The Most Of Them)
THE GLOBAL DESIGN FIRM FJORD (PART OF ACCENTURE INTERACTIVE) DELVES INTO THE MAJOR IDEAS SHAPING…
Why ads are giving way to search, social, content
The Ad-Pocalypse: We Are Already In The Post-Advertising Era Rod Banner has been a trailblazer…