Brands can’t tell people how to be happy, but they can create happiness
Consumers are ready for positive entertainment and uplifting escapism. In the aftermath of 9/11, we…
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The 50 Best Memes of 2020, Explained
50 of this year’s funniest, weirdest and most chaotic viral internet videos, images and jokes…
15 Persuasive Copywriting Techniques That’ll Boost Conversions
Have you ever seen an object glow in the dark? If you have, you’ll notice…
12 Ways to Hook an Audience in 30 Seconds
Apply the famous advice “when you advertise fire-extinguishers, open with the fire” to your presentation.…
Snapchat’s e-commerce boss says World Lenses could transform how brands convert online shoppers
Snapchat’s head of e-commerce and streaming, Fintan Gillespie, has hinted where the commercial potential of…