Branding October 14, 2020 0 10 seminal books (and their speed summaries) for a deep insight into human nature and consumer behaviour. During times that are uncertain and dynamic, it is tempting to focus on what’s changed…
Advertising August 22, 2020 0 15 Persuasive Copywriting Techniques That’ll Boost Conversions Have you ever seen an object glow in the dark? If you have, you’ll notice…
Marketing March 9, 2020 0 How to Persuade: The Science Marketers Need to Know Do you want to persuade more people to take action? Wondering how the latest behavioral…