5 ways agency work will change going forward
This is part of a special package from Digiday about what comes next, looking to…
Browsing: Influencer Marketing
How will pandemic change influencer marketing
I recently saw two statistics that seem to be at odds. One-in-five influencers say brand collaborations…
Marketing Meets Mission
A beer brand might seem an unlikely ally in the campaign to end violence against…
How does a smart brand continue to be influential under lockdown?
Building A Perfect B2B Influencer Program During Imperfect Times Can you run a B2B influencer…
B2B Senior Marketer Survey: The Most Effective Approaches for 2020 [Infographic]
Senior marketers at B2B companies say email is the best channel for producing and nurturing…
How to start a micro-influencer marketing campaign from scratch
Want to run successful influencer marketing campaigns? This post will show you how micro-influencers can…
Instagram Influencer Marketing in 2020 – What You Need to Know [Infographic]
While influencers are all the rage on most social media platforms, Instagram is currently the leader…
4 Influencer Marketing Trends that will Dominate in 2020 [Infographic]
Are you considering adding influencer marketing to your social media promotion arsenal in 2020? Want…
Instagram Removing Likes Could Boost Social Commerce and Retail Measurement
Since Instagram rolled out its Checkout feature earlier this year, brands have begun linking influencer…
‘It’s very transactional’: Confessions of a marketer on working with influencers
Luxury hotels are particularly inundated with hundreds of requests from influencers, so much so that one…