Influencer Marketing: How to Scale Your Social Media Exposure
Wondering how to increase your business’s reach on social media? Have you considered partnering with…
Browsing: Influencer Marketing
Celebrity Endorsers Are Not Influencer Marketing
It is time to stop calling Kendall Jenner an “influencer.” Jenner and hundreds of other…
Social Media Endorsements: Where Will Marketers Draw the Line?
What if advertisers found a stealthy new way to get their pitch across — a…
Brands are using influencers like ad agencies
An increasing number of brands are going straight to Instagram stars and social stars on…
Branded Content spurs one-third of 18-34s to buy
1 in 3 Internet Users Has Made a Purchase Based on Sponsored Content Internet users…
The aura called Influencer Marketing
This Report Shows Just How Effective Influencer Marketing Can Be for Brands As more brands…
What Amazon’s Influencer Marketing Program Means for The Entire Marketing Industry
Despite a quiet entrance, Amazon’s foray into influencer marketing sent shock waves across the entire…
Influencer Marketing is Creeping into Alexa
Hearst Corp. is bringing daily Oprah quotes to Amazon Alexa. The massive publishing company Hearst…
Bypassing creative: How agencies are turning influencer posts into programmatic ads
Agency January Digital wants you to see influencer posts more than once. When it promoted…
Why using influencers is a win win for brands
5 Reasons You Need to Stop Ignoring Influencer Marketing Influencer marketing has exploded in popularity…