It’s All About Business Model Innovation, not New Technology
New technology, no matter how transformative, is not enough to propel a business into the…
Browsing: Innovation
All Hail the Brand Dinosaurs
Redefining & embracing the presence of established brands Startups are driving innovation. They’re the best…
Ideo breaks its silence on design thinking’s critics
Ideo partner Michael Hendrix discusses how design thinking can be used as a superficial tool…
FOSTERING A CULTURE OF MARKETING INNOVATION: 3 TIPS
If you were asked today whether your workplace factors innovation into how you’re measured on…
How Businesses Can Stay a Step Ahead of Copycats
The threat of copycats is constant in business. Despite intellectual property laws, patent filings and…
DuPont, former maker of Teflon, debuts a “welcoming” rebrand
After years of lawsuits and a major corporate restructuring, the company turned to the designers…
Consumers demand more brand ethics worldwide, study shows
The WE Communications survey includes insights from 27,000 global participants. Innovation meets ethics. This year…
Celebrate the Rule Breakers: Why Unsafe Thinking Leads to Innovation
Playing it safe no longer gets results in the business world, especially with so many…
Going Cashless: What Can We Learn from Sweden’s Experience?
Sweden is regarded as the poster child of cashless countries and is expected to become…
HOW LOGITECH MADE A VERTICAL MOUSE THAT SOMEHOW STILL LOOKS GREAT
IF YOU THINK of ergonomic mice at all, it’s probably the same way you think of,…