Questions, hashtags drive Instagram engagement
#nofilter: How big brands use Instagram, in five charts The world’s biggest brands are gung-ho…
Browsing: Instagram
Non-Sponsors Dominate Olympics Marketing
Olympics marketing campaigns got an early start — but mostly among non-sponsors, according to marketing…
Netflix freshens up its logo to mixed reviews
N stands for Netflix’s — and it also stands for “new.” Freshened up “N.”The streaming…
Snapchat’s subtle secrets to success
What exactly is so great about Snapchat? By now, you’ve probably heard of Snapchat. It’s…
Hopping onto a Social Media Strategy!
‘We are a lifestyle brand’: How IHOP’s social media strategy stacks up On June 9,…
How well do travel & leisure brands use social media?
Why and how do users of travel and leisure (T&L) products interact on social media?…
Why brands need to tune into the foodie generation
4 Reasons Why Food Is Exploding as the Perfect Marketing Medium Food is inherently nostalgic.…
9 Tips for Creating an Awesome Brand
When creating your brand, it’s imperative that you think about everything from your logo to…
Multichannel marketing drives sales
Shoppers more frequently buy products when they see a ton of ads This story was…
Brands Failing In Timely Response To Customers On Social Media
Brand behaviors don’t even come close to syncing up with people’s expectations on social media,…