5 Tips for Communicators to Overcome Their Fear of Metrics and Improve ROI
When people think of social media, they often focus on people and content. Even though…
Browsing: Instagram
Video, Snapchat, Data Narratives: Here’s Where Social is Trending for 2016
If Snapchat and video are still scary for you and your brand, you’re probably going to struggle…
The next hot digital playgrounds for brands to explore in 2016
If you’re a brand looking for Web cred, you can’t go wrong with money, memes…
How can beauty brands use social for customer targeting?
In the first 14 days of December, there were over 119,000 posts uploaded on Instagram,…
Marketers are embracing Instagram’s self-serve ads
One ad buyer says spend on Instagram has increased ‘something like 11,000%’ between Q3 and…
Top 10 luxury advertising efforts of 2015
For luxury houses, positioning is essential, and many brand marketers used advertising campaigns to ensure…
Here are Some of the Best Viral Campaigns of 2015
Each year there are new viral campaigns on social media and on the web and…
How to Protect Your Brand from Social Media Landmines
It’s easy to understand the appeal of social media—those tools and channels are always at…
Tips for advertising on popular social networks
How to Get Started: Advertising on 6 Social Networks Most Internet users feel entitled —…