6 Steps to Create an Eye-Catching Instagram Aesthetic for Your Brand
Here’s how to get more followers and customers on Instagram. Instagram is one of the best…
Browsing: Instagram
The 10 Best Artists of a Decade That Atomized Music
Social media platforms toppled the reign of the album. The 2010s were all about singles—rewriting…
Shoppable Video Promises New Brand Opportunities
New video formats, including shoppable, are among the most exciting prospects for brands as we…
The Architects of Our Digital Hellscape Are Very Sorry
The Architects of Our Digital Hellscape Are Very Sorry If you’re feeling a bit uneasy…
How publishers are using Instagram to promote commerce content
Instagram might not be the best platform to drive site traffic, but some publishers are…
8 Digital Marketing Trends for 2020
Are you in the midst of planning your 2020 digital marketing? These are the biggest…
William Grant rethinks the whisky category
Scottish distiller William Grant successfully appealed to a non-traditional audience of younger, tech-savvy drinkers with…
Instagram Removing Likes Could Boost Social Commerce and Retail Measurement
Since Instagram rolled out its Checkout feature earlier this year, brands have begun linking influencer…
‘It’s very transactional’: Confessions of a marketer on working with influencers
Luxury hotels are particularly inundated with hundreds of requests from influencers, so much so that one…
The 2020 election ignites a new debate: Does political advertising belong on platforms?
The ongoing debate about political advertising on platforms has reached its natural conclusion — with…