Ecommerce Is (Still) the Next Frontier for Influencer Marketing.
The pandemic has disrupted the influencer marketing industry—but don’t throw out the rulebook just yet.…
Browsing: ISD Global
Rewarded Advertising Diversifies Revenue And Motivates Mobile Gamers During Pandemic Gaming Boom
Gaming apps are experiencing their biggest year yet, fueled by record levels of app downloads…
How COVID-19 created a new kind of consumer in just 90 days
After two decades of steady growth, the trajectory of digital consumerism went into hyperdrive when…
Here’s Everything You Need to Know About AI Trends Right Now
Artificial intelligence is giving marketers the opportunity to work in ways that drive revenue growth,…
Will Dettol’s ‘back-to-work’ ad campaign damage its brand?
Disinfectant brand’s latest ad sparked caustic reaction, but will it boost or blight the brand?…
How ‘Tangential Content’ Can Elevate Your B2B Company’s Link-Building
Links remain crucial to search engine optimization. But it can be tough for B2B brands…
Can Tesla Maintain Its Momentum?
Electric vehicle and storage battery maker Telsa and its cofounder and CEO, Elon Musk, have…
How Silicon Valley turned true innovation into an overhyped delusion
For as long as it has existed, people have been trying to replicate the magic…
The Stunning Amount of Data Generated Online Every Minute [Infographic]
As Internet penetration increases and more facets of day-to-day life expand into digital channels, the…
MARKETING’S STUPIDEST RELIGION
MARKETING’S STUPIDEST RELIGION Among all the dumb things that marketers believe, my favorite is the…