The future of branding? The third dimension
Hey Helvetica, why don’t you slap on this stereoscopic headset? That’s a nice typeface. Does…
Browsing: ISD Global
VR and advertising: How brands can start planning now
At first, virtual reality seemed like a niche technology that would cool off after a…
Think With Google: 53 Percent Of Smartphone Users Don’t Have Their Favorite Brand’s App Installed
Apps are an important data source and communication channel for brands. So how do they…
Long-Form Brand Films Embrace the Art of Dance to Connect With Consumers
Apple, Uniqlo and Rag & Bone use movement to spread their message In early February,…
I let Gmail’s new AI write my pointless emails for me
How are you doing? I’m doing pretty well. How are you? I’m doing good. For…
Airbnb Designed Its Own ‘Playful’ Font to Unify Its Look Across All Platforms
Creating a font for UX design is more important than ever before Airbnb has a…
Are We Entering The Era Of Social Shopping?
Brands are treating social media as a sales platform now more than ever. Nearly 25% of…
5 ways brands can win in the “don’t just sit there” economy
The first part of 2018 has blown the lid off of a long-time conversation around…
Don’t Let Bad Creative Ruin Good Data
Opinion: Marketers still choose to show all consumers the same standard ad This is truly…
These Playful Print Ads Illustrate Why It’s Worth Traveling in the Middle of the Week
BBDO Bangkok brings back its ‘Weekdays’ campaign for AirAsia Thai AirAsia books a return flight,…