FACEBOOK LAUNCHES A NEW AD CAMPAIGN WITH AN OLD MESSAGE
On Wednesday, American TV viewers, including fans watching the NBA Playoffs, caught the launch of…
Browsing: ISD Global
HOW TO AVOID MOST BRAND CRISES — AND HOW TO SURVIVE WHEN ONE HITS
If a truck hauling Nestle bottled water gets in an accident, an alert goes out almost immediately…
Marketing Technology Is Transforming the Way Brands Work With Influencers
Opinion: AI-powered discovery can help identify trustworthy talent Influencer marketing is currently undergoing something of…
If You Hate The New Gmail, Here’s A Much Better Alternative
Apparently, some people hate–really, just hate—the redesigned Gmail, which Google began rolling out today. Some hate the layout,…
How Leading Brands Are Closing The Loop For Smarter In-House Programmatic Buying
Spoiler alert: This is not another list discussing the five or six reasons why you…
Ruthless B2B Positioning: Messaging Expert Lawson Abinanti on Marketing Smarts [Podcast]
Hosted By: Kerry O’Shea Gorgone Broadcast: Wednesday, April 25, 2018 Length: 29:33 Download Podcast Play…
How to Use Virtual Reality in Your Digital Marketing [Infographic]
I recently spent a weekend at my sister’s house. More accurately, I spent a weekend…
Imagining what life would be like without a newspaper
WHY THE CHICAGO SUN-TIMES WENT BLANK ON ITS COVER In case you want to challenge…
Pinterest Just Redesigned Its App For Blind People
Here’s how the company confronted its own shortcomings on inclusive design–and systemically redesigned its app…
Terminal 3 Is The Most Intense AR Experience I’ve Ever Had
It turns you into an immigration officer–and there’s a twist. They take you into a…