Social Video Marketing Tips for Small Businesses [Infographic]
“Including a video on a landing page can increase conversion by 80%,” begins an infographic created by…
Browsing: ISD Global
Netflix’s Ad Featuring A ‘Person’ In An Incubator Is Freaking People Out
Netflix’s bus stop billboard on Santa Monica Boulevard in West Hollywood is creeping out pedestrians and…
Tesla created the world’s best car commercial without spending a dime on advertising
SpaceX launched its Falcon Heavy rocket on Tuesday with a 2008 Tesla Roadster as its payload. The…
Cannes Lions 2016: DDB’s Wendy Clark on Creativity and Diversity
Wendy Clark has been President and CEO, DDB North America for just a few months…
INSTAGRAM GIVES BRANDS NEW WAY TO SELL IN ‘COLLECTION’ ADS
‘Collection’ ads blend video and product catalogs. Credit: Instagram/Composite by Ad Age Instagram is offering…
Nielsen Creates New Metric to Measure the Effectiveness of Product Integrations
Nielsen Branded Integration Intel will analyze brand mentions across platforms Nielsen is trying to level…
Absolut Vodka Made An Ad Where Everyone Is Naked And It’s Hilarious
“In their latest ad, Absolut employees (real, actual employees) take us behind the scenes of…
Local brands versus Amazon: how the very best deliver quality customer service
How will the arrival of the world’s most customer-centric business impact the way local brands…
Super Bowl Provides Opportunity for Local Businesses to Score Big
When we reflect on Super Bowl ads of the past several years, certain brands spring…
Design Lessons From Theater Legend Robert Wilson
The architecture-trained polymath discusses the importance of designing for different senses, the problem with “America…