How brands, PR shops are investing in social media damage control
United and Pepsi Affairs Force Brands to Respect Social Media When Jason Marker, the new…
Browsing: ISD Global
HOTEL AMENITY TRENDS: IN-ROOM PERKS GET APPY, CHATTY
From the TV on the stand to the newspaper dropped in front of your door,…
Influencer Marketing is Creeping into Alexa
Hearst Corp. is bringing daily Oprah quotes to Amazon Alexa. The massive publishing company Hearst…
The Future Of Social: Crowd-Sourcing And Artificial Intelligence
In 2005, 5% of adults in the U.S. were on social media; today it’s around…
Social Commerce Is Primed to Go Mainstream (Survey)
Older social media users are more likely to drive social shopping to its tipping point…
How much will AI change marketing by 2027?
It’s 2027: How has AI changed the way I work? Our brain trust of six…
Native ad spend increased 600% in 3 years, but early adopters are bailing
To combat ad blockers, gain reach, and provide authentic content-driven advertising, the marketing world has turned…
Gotta have it? Why Pepsi’s dud could slow the in-house stampede
After years of brands thinking they could do it better (and cheaper, and faster) themselves,…
What’s the Maker of Post-it Notes Doing in the Ankle Monitor Business? Struggling
Technology glitches are putting people in jail and driving law enforcement crazy. The law enforcement…
Everything You Ever Wanted to Know about Marketing Communications
I was having coffee with the CEO of a new startup, listening to her puzzle through…