Branding February 3, 2019 0 Zara’s new logo may be the future of branding, love it or hate it The controversial design reflects the evolution of fashion branding. But would it have killed Zara…
Branding March 1, 2017 0 How brands are experimenting with wearables 5 New Marketing Trends Brought to Us Via Wearables: 2017 Edition In an increasingly technological…
Digital & Social September 1, 2016 0 How social media capsized the fashion show With a 40-foot ferris wheel, carousel, carnival games and cotton candy, Tommy Hilfiger’s “Tommy Pier,”…