The New Theatre of Shopping
The future of shopping will be on Netflix, Amazon Prime Video, and Disney Plus I…
Browsing: Kendall Jenner
The Top 20 Most Followed Instagram Accounts
With around 1bn monthly active users, Instagram is a massive platform and hugely popular all over…
Fyre Festival’s lead designer talks about branding a scam
“From the start, the brief wasn’t really a brief. It was just: This is our…
Here’s how teens edit their selfies for social media likes
A famed photographer asked teenagers to edit their own portraits for social media. The twist?…
Is There Such a Thing as a ‘Brand Fail’ Anymore?
When Saturday Night Live devotes an entire sketch to lampooning your new ad, it’s a…
Move over influencer marketing: ambassador programs are the new kid on the block
Sarah Hawk isn’t sure marketers are getting influencer marketing right, and has eight ways to…
What Designers Can Learn From The Museum Of Failure (Yes, It Exists)
“I just got sick and tired of all these success stories,” says the museum’s founder.…
Celebrity Endorsers Are Not Influencer Marketing
It is time to stop calling Kendall Jenner an “influencer.” Jenner and hundreds of other…
After Pepsi’s Kendall Jenner debacle, social issue-oriented advertising loses luster
In January, Expedia debuted a spot to show the importance of broadening one’s worldview. It featured a…
Gotta have it? Why Pepsi’s dud could slow the in-house stampede
After years of brands thinking they could do it better (and cheaper, and faster) themselves,…